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Some fast food restaurants are adding alcohol to their menus
Posted: 07.04.2011 at 6:12 AM Updated: 07.05.2011 at 9:20 AM
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Some fast food restaurants are looking to add a little kick to their menus.
A couple of Sonic restaurants in Florida will soon begin selling beer and wine. This follows Burger King opening "Whopper Bars" in some cities, and Starbucks offering beer and wine in some Seattle locations.
Industry analysts say it's a way for fast food stores to compete with casual dining establishments. But critics say fast drinks at fast food restaurants could negatively impact youth.
"Fast food plus fast alcohol equals fast drunks," warns Michele Simon, research and policy director at the Marin Institute an alcohol industry watchdog group. Beer or wine sold at fast-food outlets might give young folks the wrong message, adds Christopher Muller, dean at Boston University's School of Hospitality Administration. "You don't want someone downing a quick beer, then getting into their cars and driving off. It's a delicate balance of risk and reward.
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